DK Music Business Academy

Overview

How To Release Music And Build Your Career From Zero To 1 Million Streams

This is a mentorship programme, not a course. The Academy provides a proven system that has helped thousands of artists starting from scratch, generate millions of streams, followers and fans. What makes us different is we work WITH you, this is so much more than just another course.

A Proven Path To Build Your Fanbase

Build Your Brand Right

Define Your Audience and Fanbase

Build Your Socials Effectively

Release Music Consistently

Scaling The Numbers

Developing Your ROI and Monetisation

Build Your Brand Right

Define Your Audience and Fanbase

Build Your Socials Effectively

Release Music Consistently

Scaling The Numbers

Developing Your ROI and Monetisation

THE CURRICULUM

How We're Going To Succeed Together

Learn From The Lead Course The Roadmap To 1 Million Streams 2.0

Our tested and proven system, taken by over 20,000 artists which is engineered to get you results within 90 days. It focuses on:

  • Developing your brand right first time and using our fan builder system to define your audience accurately
  • A fully comprehensive social media build, even if you're starting from scratch
  • Becoming an entrepreneurial musician with a business focus
  • Setting up Spotify right to trigger the algorithm (including playlisting)
  • Releasing music right with our 20 Day Release strategy
  • Advertising your music effectively, so there is no wasted budget to scale quickly
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The Coaching Programme

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Done-with-you mentorship. Receive coaching with me and the team personally on building your career.

  • Weekly livesessions with Damian Keyes
  • Exclusive community where you can get answers within 24 hours
  • A&R on your music
  • Artist development
  • Social media growth
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  • Damo
    Damian Keyes

    Just listened to it, I'd recommend looking at genres like Alt Rock, but I'd also look at mood and place based playlists (not many people think of these straight away), like summer and driving. I've got a couple of contacts so let me hook you up.

  • Karan
    Karan Master

    What playlists should my new song be going on?

  • Damo
    Damian Keyes

    I can see that you're posting and that some posts are landing more than others. I think this is because of the narrative elements, so I'd focus on making sure you're using narrative WITH your music and try not to rely on trends (I know we all hate trends!), as trends don't tend to help your music long term.

  • Tim
    Tim Milligan

    Can you review my socials and let me know where I should be focusing?

  • Damo
    Damian Keyes

    Ahhh bro this is AMAZING! Massive congratulations, let's smash 2 million next month.

  • James
    James Smith

    I can't believe I'm actually gonna hit 1 million streams this month. I can't thank you enough Damo!

Weekly Live Q&A's With Damian Keyes

Next live session starts in

Every week we get the whole community together for live Q&A sessions available exclusively to members, giving you direct access to Damian.

  • Ask Damian questions personally related to your music
  • Take part in wider strategies and discussions
  • Join the community and create your network

Done-For-You Templates, Databases and Hack Sheets

Being an artist is stressful. We have created every asset you could ever need including:

  • The comprehensive single release plan engineered for success
  • Written-for-you communication templates, including playlisting and press (see playlist example)
  • Social media content plans and hook ideas
  • Press, Radio and A&R databases
  • Contract templates including management, publishing and sync
  • Music budget calculators
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And That's Not All...


The In-Built Playlisting Tool

Get your music playlisted with no gate-keepers. Collecting data directly from Spotify's API, you can quickly find perfect playlists for your music. You can also:

  • Instantly get playlisted on my personal playlists which I share with industry experts
  • Use our proven playlist submission template
  • Trigger Spotify's algorithm by generating the correct data

Success In 90 Days Or Your Money Back

We provide University Level Education with Netflix pricing. If you haven't seen any change at all in 90 days, we will give you your money back or personally mentor you every day until you do

  • We have had over 20,000 students into the Academy in 73+ countries
  • Damian Keyes founded Europe's Largest Music University, BIMM
  • Over 500M+ streams generated for Academy members
  • Over 900+ free videos on YouTube
BEFORE AND AFTER SPOTIFY

Your membership includes:

  • 1

    The Roadmap To 1 Million Streams

    The flagship 8+ hour course taking you to over 1 million streams.

  • LIGHTBULB 2

    Industry Defining Course Library

    40+ hours of courses from music industry leaders.

  • Sonar Logo

    Get Playlisted With Sonar

    Get immediate access to our premium playlist finder and curator tool.

  • LIVE

    Weekly Livesessions with Damian

    Get your questions answered directly from Damian in weekly livesessions.

  • 3

    The Exclusive Community

    DKMBA has the best music community online, fact. Our community is via a private Facebook group and built in forums.

  • 5

    Damian’s Personal WhatsApp

    Message Damian anytime on WhatsApp to work together on your music (Pro only).

  • Spotify icon

    Get on the DKMBA Discover Playlists

    Damian put together his own Spotify playlists for the industry and you can get featured instantly.

  • Direct feedback quickly

    Direct Feedback Quickly

    Damian and his team aim to reply within 24 hours, meaning that you’ll always be able to get fast feedback on your music and strategy.

  • Toolkit

    Access your Music Career Toolkit

    Grab over 50 essential tools, documents and resources for your career quickly and easily.

KAYLEE RESULTS FINAL MOCKUP

LEARN FROM THE LABELS

We Practice What We Preach

We work with labels worldwide every day in our digital agency DK Social using the exact same methods you can access in DK Music Business Academy.

Damian founded Europe's Largest Music University, BIMM when he was 23. His life then became about board meetings and accountants, which he hated and wanted to get back to helping artists without the corporate BS. He started educating on YouTube with over 900 free videos and launched the Academy to provide University level education for Netflix pricing.

KAYLEE RESULTS FINAL MOCKUP
  • 15M+ 15M+ Million Views on YouTube
  • 200K+ Subscribers on YouTube
  • 500M+ 500M+ combined streams from DK-MBA students
  • 20K+ 20K+ DK-MBA Students Worldwide

THE EDUCATION

Over 50+ Hours Of Courses

THE TEAM

Meet Your Team

Damian Keyes

Damian Keyes

Founder, DK Music Business Academy

Damian Keyes

Damian Keyes is an award-winning Music Industry Educator, Entrepreneur, Social Media Specialist and Bass Player. His career highlights include:

  • Founding the world’s largest set of music colleges (BIMM), valued in excess of $200M.
  • Over 14M+ views on YouTube, educating musicians on how to release music in the modern world.
  • Writing two Amazon Best Selling Books, The Rule Breakers Guide to Social Media and Stop Selling Music.
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Jon Shone

Music Director and Programmer

Jon Shone

Jon Shone is a keyboard player, songwriter, arranger, and musical director with over 10 years of experience at the top level of the music industry.

  • Played over 150+ stadiums as an MD with One Direction.
  • Worked as an MD for a long line of acts, including Bryan Adams, Michael Buble and Olly Murs.
  • Specializes in programming audio for large venues and touring.
Chris Leonard and Ed Sheeran

Chris Leonard

Songwriter

Chris Leonard

Chris Leonard is a hit songwriter who has co-written with artists including Ed Sheeran, Paulo Nutini and James Bay.

  • Chris co-wrote several Ed Sheeran hits including Lego House and Give Me Love.
  • He was the guitarist on Thinking out Loud which is the 16th most streamed song in existence on Spotify and was once the fastest song to reach 500M streams.
  • Other credits include One Direction, Shawn Mendes and Shania Twain.
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Ella Keyes

Content Creation

Ella Keyes

Ella is a former TV Producer who is now a Co-Founder of DK Music Business Academy.

  • Ella previously worked on shows like The X Factor, Strictly Come Dancing and Come Dine With Me in the UK.
  • Ella has scaled DK Music Business Academy to 73 countries with over 10,000 students.
  • She specialises in content creation, having previously filmed and edited for broadcast.
Jason Bavanandan

Jason Bavanandan

Music Production

Jason Bavanandan

Jason Bavanandan is a songwriter, composer and multi-instrumentalist.

  • Jason has over a decade’s experience working with major label artists, such as Calvin Harris, Noel Gallagher and Diana Ross.
  • Jason was mentored by Paul Epworth (Adele, Florence and the Machine), Danton Supple (Coldplay) and Ben Hiller (U2, Blur).
  • He is signed to Sony/ATV, the world’s largest publishing company.
Ben Mc Kelvey

Ben McKelvey

Independent Touring

Ben McKelvey

Ben McKelvey is a singer songwriter with 10 years of experience of touring and recording.

  • He has toured as an independent artist with the likes of Scouting For Girls, Mike + The Mechanics and Wet Wet Wet.
  • He’s placed across UK arenas, renowned venues like The Royal Albert Hall as well as across Europe and the US.
  • He has self released over 50 solo tracks and is now moving into management and consulting for independent artists as well as remaining an active recording and touring artist.

WE GET RESULTS, FAST

Become The Next Success Story...

Last updated 23rd July 2024

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Frequently Asked Questions

Tackling the big question first! Music is subjective. I can’t tell you whether your music will land with the audience you want it to - generally, the audience you think you have isn’t actually the one you have! We help you figure out your audience so you can build.

My Academy is laid out in step-by-step format broken down into easy wins for you. The goal is for you to maximise the most, whilst dedicating less of your time. It’s hard enough being an artist, without making it harder.

Foundations of music business apply across genres and then is tailored to your specific niche. This is about human consumption and engagement, which is the same regardless of whether you’re a pop artist or a metal artist.

This one is easy! It’s to keep costs down for you. I don’t want you spending all your money on my course. I want you to be able to get what you need at a price that you can pay. Right now, the Academy is $19.99 for Monthly and $199 for Pro (annual). Both are cancellable anytime. The main difference for Pro is that you get access to my WhatsApp number so we can message about your strategy on there.

Simple, you have access for as long as you’re a member. When you don’t want to be a member anymore, you just cancel.